Privacy Policy

Effective Date: 1 January 2026

At 51 ⚡ 50 Clothing Co., we take your privacy seriously.
This Privacy Policy explains what information we collect, how it is used, and how it is protected when you visit or shop at https://5150.co.za (“the Site”).

By using the Site, you agree to the practices described in this policy.

1. Information We Collect

We collect only the information required to operate our store and provide our services.

Personal Information

  • Full name

  • Billing and shipping address

  • Email address

  • Phone number

  • Payment information (processed securely — we do not store card details)

Website & Device Data

  • IP address

  • Browser and device type

  • Pages viewed and time spent on the Site

  • Referring websites

2. How We Use Your Information

Your information is used to:

  • Process, fulfil, and deliver orders

  • Send order confirmations and updates

  • Provide customer support

  • Improve website performance and user experience

  • Detect and prevent fraud or unauthorised activity

  • Comply with legal, accounting, and tax obligations

We only use your information for legitimate business purposes.

3. Sharing of Information

We do not sell, rent, or trade your personal information.

We may share your data with trusted third parties necessary to operate our business, including:

  • Payment processors

  • Shipping and fulfilment partners

  • Website hosting and analytics providers

  • Legal, accounting, or regulatory authorities when required by law

All such parties are required to handle your information responsibly.

4. Payments

All payments are processed through secure third-party payment gateways.
51 ⚡ 50 Clothing Co. does not store or have access to your full credit or debit card details.

5. Cookies & Tracking Technologies

We use cookies and similar technologies to:

  • Maintain shopping cart and checkout functionality

  • Remember user preferences

  • Analyse site traffic and performance

You may disable cookies in your browser, but some features of the Site may not function properly.

6. Data Retention

We retain personal information only for as long as necessary to:

  • Fulfil orders and provide customer service

  • Maintain business and tax records

  • Comply with legal and regulatory requirements

When data is no longer required, it is securely deleted.

7. Your Rights (POPIA)

Under South Africa’s Protection of Personal Information Act (POPIA), you have the right to:

  • Access your personal information

  • Request corrections or updates

  • Request deletion where legally permitted

  • Withdraw consent for marketing communications

Requests may be submitted via the Site or by contacting us directly.

8. Data Security

We use reasonable technical and organisational safeguards to protect your personal information against loss, misuse, or unauthorised access. While no system is completely secure, we take data protection seriously.

9. Third-Party Services

The Site may link to or integrate with third-party platforms.
We are not responsible for their content, security, or privacy practices.

10. Policy Updates

This Privacy Policy may be updated from time to time. Any changes will be posted on this page with a revised effective date.

11. Contact

If you have any questions about this Privacy Policy or how your information is handled, please contact:

51 ⚡ 50 Clothing Co.
Website: https://5150.co.za